Wave Issue 0302 1/24/03 Article 1-02

***Motorola Unveils Location-Based Services Software
(January 23)

Motorola, Inc. announced today that it is offering wireless
carriers, auto manufacturers and other enterprises location-based
services software that will deliver relevant information to
consumers while they are mobile. Information delivered through
the "ViaMoto" software can be customized depending on a
consumer's personal preference, will be available in virtually
any environment and will be available on a variety of wireless
phones or other devices, according the Motorola.

The first two tiers of software offered in the ViaMoto package,
GoViaMoto and FindViaMoto, are currently available and are
undergoing customer trials with Motorola GPS-enabled cell phones
in North America. Consumers can interact with ViaMoto
applications through human operators (similar to directory
assistance), voice recognition, keypad entry, or websites.

Motorola believes location applications like those provided by
ViaMoto will be useful and appealing to mobile users. From the
Driscoll-Wolfe 2002 Wireless Location-Based Services Marketing
Research Study, Motorola cites the finding that nearly half of
all cell phone users are interested in receiving directions to
their destination on their handsets. The same study found that a
third of mobile phone users would agree to pay $5 per month for
unlimited navigation assistance on their phones.

Motorola's GoViaMoto solution is a software package that is
designed to transform wireless phones or other mobile devices
into "navigators" that deliver textual or audible route guidance
prompts to users. The software is intended to enable consumers to
receive spoken turn-by-turn directions through their cell phones-
-"talking you through" directions to a destination, speaking
street names and maneuvers along the way. Motorola's ViaMoto
server is continuously updated with map data and is integrated
with traffic conditions and point-of- interest databases to
provide users with accurate and up-to-date navigation services.

Motorola's FindViaMoto solution is a local information guide
similar to a community events weekly newspaper or phonebook, and
adds a level of location technology. The software ties together
with GoViaMoto and provides point-of-interest lookup, mapping,
and up-to-date traffic information specific to the user's route.

Another of Motorola's software products, the Motorola Navigation
Application, is available as a component of Trafficmaster Plc's
Smartnav in-vehicle navigation system in the U.K.

www.motorola.com